Instant coffee is being kept in security cases at a supermarket after the price soared to £10.50 a jar.
The GPS tracking cases were spotted on shelves at a Co-op food and petrol shop.
Snaps from the store show a £9.35 jar of Nescafe Gold Blend and a £10.50 Kenco Smooth – both in cases to deter shoplifters.
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One customer in Harborne, Birmingham, said: “I couldn’t believe it when I saw it. That price for a jar of instant coffee is unbelievable.”
It was also reported today (May 30) that the rate of price rises at UK supermarkets hit a new high due to coffee, chocolate and non-food goods.
A Co-op spokesperson said: “We know shoplifting can be a flashpoint for violence against shopworkers so a decision to implement product security measures at a local level was made.”
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