Meghan Markle's Spotify podcast has been "reduced to a puttering whimper" after the in-house podcast found itself slumping out of the Top 100 episodes.
The Duchess of Sussex has marked Archetypes, the podcast she produces under the streaming brand, with a series of guests that have not been enough to keep it in the Top 100 spots.
No episodes are left in that ranking, and Archetypes itself has dropped off to #33 on the UK Spotify charts, beaten out by the likes of BBC Radio 5 and James Acaster.
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It comes as royal expert Daniela Elser notes the slump, which has seen the podcast enter a "reduced" state.
Writing for her news.com.au column, Elser said that the podcast as of late had become a "puttering whimper".
She wrote: "Despite kicking off in late August amid much fanfare – including Times Square billboards and briefly taking out the number one podcast spot – the Archetypes launch bang has been reduced to a puttering whimper".
Less than favourable comparisons were made with those podcasts held in loftier positions than that of Archetypes, and one podcast that Meghan's work had only just managed to rank higher than.
Elser claimed that Archetypes had "only just" managed to "beat 12 Hour Sound Machines (no loops or fades) which purports to be 12 hours of continuous noise you can sleep to."
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Speaking of the uphill struggle Meghan now faces, Elser noted that a "tenacious" amount of spin would struggle to see the podcast ranking as a success.
She added: "Not a single one of Archetype’s dozen episodes is in the top 100 episode chart either.
"It would take the most tenacious, rose-tinted communications executive in the world to somehow attempt to spin this all as representing some sort of success."
A damning summary was presented by the royal expert, who added that even with "a roster of A-list guests", Meghan was not a "great (or even mediocre) podcaster."
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